McD in Dissertations
McD is not merely about fast food. There are books written on McD, a video on McD – (remember Super Size Me! - to be exact .. say no to McD), websites dedicated to McD (well done to McChronicles and Mckroes !) and many more. What is more interesting is that there were many academic thesis have been written on the topic of McD. Some are doing it for bachelor degree, and there are also graduate thesis and even at doctorate level. Here are some examples of the thesis related to McDonalds… French food vs fast food: Jose Bove takes on McD – (MA degree at Ohio University, 2002) Informal Learning in the Workplace: What Can Be Learned Doing a McJob. (Harvard University. Ed.D. thesis, 2001) Older Adults’ Frequent Visits to a McDonald’s Restaurant: An Ethnography and a Grounded Theory Study. (Doctorate in Public Health - University of Hawaii at Manoa, 1998). Small Fry, Big Spender: McDonald’s and the Rise of a Children’s Consumer Culture, 1955-1985.(Loyola University of Ch...